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Attention, Video Content Creators! Get Ready for a Game-Changer!

Burst™ is launching this month on PlayTV, and it’s poised to transform how you create and share short-form content.

Burst short-form video creation

Imagine crafting captivating videos of 60 seconds or less that grab attention instantly. With Burst, you’ll have a suite of user-friendly tools right at your fingertips:

  • Streamlined Editing Features: Polish your videos with ease.
  • One-Touch Sharing: Spread your content far and wide.
  • Flexible Publishing Options: Seamlessly share across Parler and other social platforms!

But here’s where it gets exciting: PlayTV with Burst is all about empowering YOU, the creator. Enjoy more control over your content without the worry of shadow bans or algorithms working against you. At Parler, you’ve found your people, where your voice matters, and where you can unmute the future. This is your playground, your rules—your chance to stand out like a beacon of creativity!

Wait! Wait. Back-up. What is PlayTV?

Parler recently rolled out PlayTV, a new video streaming platform designed to empower creators with greater freedom while transforming how they are rewarded for their contributions. And soon it will have all-new powerful features with the incorporation of Burst short-form video.

What is a short-form video?

Short-form video is just that—brief, engaging clips typically shot vertically and lasting under 60 seconds, aimed at capturing attention quickly. You may already be familiar with them from platforms like TikTok, Instagram Reels, YouTube Shorts, and LinkedIn. These videos are ideal for today’s fast-paced, mobile-first environment and serve as highly effective tools for content sharing.

Why are short-form videos so great?

Short-form videos are simple to watch and share. Research shows that 73% of consumers prefer quick clips for learning about products or services, and 90% of all internet traffic is projected to come from short-form videos in 2024. Social media algorithms favor them, often boosting their visibility. They offer creators and brands an excellent way to connect swiftly with their audience and drive engagement.

Why is Burst so great?

When Burst is integrated with the PlayTV mobile streaming platform, content creators will gain a powerful tool for generating, sharing, and controlling their user-generated content (UGC) seamlessly across screens, websites, social media, and more. With just a smartphone or desktop, both creators and everyday users can produce high-quality videos on PlayTV.

How?

Burst equips creators with intuitive tools for capturing, editing, and sharing videos effortlessly. Burst facilitates the creation of authentic mobile video clips that automatically upload, are smartly curated, and can be instantly shared or published across platforms. Want to add transitions or stick videos together? Done! Need to trim that awkward sneeze at the end? Snip snip! It’s like having a Hollywood editing suite in your pocket—without the expensive lattes.

Burst Features:

  • One-Touch Sharing: Effortlessly share content with anyone, even those who don’t have the PlayTV app.
  • Flexible Publishing Options: Share your videos across websites, social media, or broadcast TV, viewable on any device.
  • Media Management: Curate and control what you publish and how it’s shared.Solicit UGC: Easily gather user-generated content from your PlayTV audience.
  • Editing Tools: Quickly add titles, tags, and trim your videos.
  • Easy Interaction: Comment, tag, share, or delete with a single click from the media view.
  • Creative Effects: Apply transitions, picture-in-picture, text overlays, and more!
  • Multi-Select Options: Manage multiple media items by tagging, deleting, or moving them.
  • Analytics and Reporting: Gain insights into your content’s performance and audience engagement.
  • Cloud Storage: Automatically save everything in your private PlayTV account to keep your moments safe.

The PlayTV platform with Burst

PlayTV with Burst

At Parler, we are thrilled to begin sharing what Burst will add to the PlayTV platform. We encourage users to create PlayTV accounts and get ready for the Burst rollout this month. With Burst, content creators can engage with their audience effectively, as viewers and fans can easily upload videos and photos. Burst integrates their contributions into your production workflows—be it broadcast, digital, or social—within minutes.

  • Real-Time Delivery: Mobile videos and photos from various contributors are instantly available for your production needs.
  • UGC Without App Downloads: Crowdsource user-generated content through a customizable experience that doesn’t require users to download an app.
  • Algorithms: Burst Insight utilizes advanced deep learning techniques to curate the best media in near real-time.
  • Insightful Analytics: Understand your audience better with Burst’s advanced engagement metrics.

Is Burst new and untested?

No, Burst has been growing, evolving, and getting better for years, which is why Parler is incorporating it into PlayTV. In 2014, the New York Times highlighted its ability to supplement traditional broadcasts with smartphone video. Entities like NESN and Fox TV have utilized Burst for sports broadcasts and fan-submitted video content.

We believe Burst is the best short-form video application for PlayTV. Its features, combined with the creativity of PlayTV users, will be mind-blowing.

Burst Graphic

So why do I need PlayTV?

The combination of PlayTV and Burst short-form video is a powerful platform for video content creators. By emphasizing transparent algorithms and allowing creators to control their rewards, PlayTV aims to foster an atmosphere where video creators can freely explore both mainstream and new ideas without the fear of censorship. In a time when YouTube can suddenly ban content without explanation, PlayTV and Burst give creators control—because that’s empowerment.

For full details on PlayTV’s uniqueness, learn more here. Coupled with Burst, video creators have the playground, efficiency, technology, freedom, and stage that are more than just wants—they’re needs.

So, what are you waiting for? Dash over to PlayTV, create your account, and get ready to ride the Burst wave! Trust us, when this tsunami of creativity hits, you’ll want to be surfing it, not watching from the shore. Let’s make some digital waves together!

With PlayTV and Burst™, you’re not just creating content—you’re starting a revolution. A very short, highly engaging, potentially viral revolution. Let’s get bursting! 🚀✨

For more information about the rollout schedule of Burst for PlayTV, follow @parler on Parler. Questions? Feel free to connect with info@parler.com or @parlersupport on Parler.

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